The Set NYC – Fashion Night Out!

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The Set NYC, who has become known for showcasing some of New York’s up and coming creative talent, held a one night-only fashion event at the Holy Apostles Ballroom in Chelsea last night. The venue alone is an amazing backdrop to any dramatic or artistic event or performance. Fashion Night Out was the type of event that a unique venue choice will only better highlight the designers work and compliment the creative atmosphere.
I arrived fashionably late and missed the first runway show by Reverie New York, and if it was anything like the other two shows, I definitely missed out by running late!! The last two shows featured collections by Alex Vinash and (Project Runway Alum), Irina Shabayeva.

Both shows were beautifully presented with great soundtracks. Alex Vinash’s Resort 2016 Collection was all about the details: texture, transparency, feathers, lace, appliques. This also seemed to be the theme of the collection, everything was tactile but the audience could only use our eyes to touch his garments and visually they “felt” beautiful and nice to the touch. You could tell that attention to detail is one of Vinash’s strengths in his work.
Irina’s 2016 Resort Collection theme seemed to be “Eclectic Hippie Day Dreamer Vacays in Miami”. I say this in a good way, not in jest. The collection was lovely and the fabrics definitely added to the “easy going” feel of the theme. One of the highlights of the collection were the over-sized dream-catcher accessories that were attached to most of the garments. They added a playful, bohemian, yet chic element to the looks. Most of the dresses also were like extreme maxi dresses that basically had long trains extending from the natural maxi type silhouettes.
(See a few of my favorite picks from each designer’s collections in the slideshow below)

Of course this post would not be complete without at least mentioning a little bit about the other aspects of the event… the attendees and the exhibits.
In addition to the runway presentations there were several vendors set up around event space. Which was a great concept as it allowed for attendees to browse and/or shop these exhibits during the breaks between runway shows. The featured brands included: Elizabeth Woo, JENNIEGIRL (USA Today), Heather Ljønes Jewelry, artist Tina Beklen, Paul Zepeda (Forbes), Papier Mache Design Studio, BeadsByDez, Loyal Style Boutique, Inspired NY, Mehreen Pasha, SmartGlamour, Delicate Raymond (US Weekly), Jaimie Joseph, Emily Battles, and Lucy Rahn.
I was able to visit a few of the tables shortly after the runway presentations ended. The companies included: Smart Glamour, Elizabeth Woo Shoes, Heather Ljones Jewelry NY, and Mehreen’s Pop Up Shop. Two of the exhibitors that really caught my interest were Mehreen’s Pop Up Shop by Mehreen Pasha and  Smart Glamour by Mallorie Carrington.  Mehreen had come all the way down from Rhode Island just to show her work. I have to say it was worth it just for the attendees to see her  unique and creative pieces!
Smart Glamour’s table poster really caught my attention first and then after talking to Mallorie Carrington, I was all for her business concept and had to share it.
This is what Mallorie had to say about her company:
My company is called “Smart Glamour” and it’s a body positive clothing line. We make clothes from size XXS to a 6X, and everything can be customized so it fits any woman. I’m the founder, the owner, the designer, all those things… and I make everything myself.
(See pics of the stylish attendees, the audience, the venue and exhibitors tables in the below slideshow, feel free to share it at the end!)

More Information:
The Set NYC – Website
Reverie New York – Website
Alex Vinash – Website
Irina Shabayeva – Website 
Smart Glamour – Website
Elizabeth Woo Shoes – Website
Heather Ljones Jewelry NY – Website
Beads by Dez – Website
Mehreen’s Pop Up Shop – Website





I am a Fashion Entrepreneur, the Creative Director and Editor-in-Chief at Dose of Vitamin F. My blog and website showcases unique and creative doses of fashion, trend news, and accessories. In my spare time I enjoy going finding out about new fashion, music, and art. I hope to expand Dose of Vitamin F into a version of the Huffington Post with a focus on all things creative.

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