EELD is a fairly new high-end design house that creates unique and environmentally conscious “eco-luxury” apparel. Designed by Chloe Bourrioux, this very sophisticated brand believes that it is important to maintain our responsibilities to the environment during the apparel production process. EELD’s use of innovative materials, less water and chemicals proves that one can be ethical and stylish.
EELD represents a harmony between the authenticity of the finest materials and the importance of ethical concerns. It is up-and-coming high-end, environmental brand. The proof is in its simple, modern and elegant look, the precise cuts of its first collection. It proclaims a strong identity and fabulous style.
The Process and Fabrics:
- All collections made in French workshops that adhere to the Haute Couture’s manufacturing techniques
- The designs are contemporary with a refined and elegant cut
- EELD exclusive prints are also made in France with minimum water usage
- Fabrics in the collections range from: Organic Silk, Calais Lace (Hand-woven lace that is woven in Calais, France), Traditional Silk (woven in France) and Hand-woven Jacquard (from England)
Here are a few looks from the S/S 2012 Collection 
From Left to Right: Hummingbird Organic Silk Top w/ Calais Lace & Cliff Skirt, Escape Printed Lyon Silk Dress, Dream Organic Silk Draped Dress
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Currently EELD is showcasing the A/W 2012-13 Collection
Freely inspired by the colors of the movie “In the Mood for Love” directed by Wong Kar Wai, this new collection highlights a mysterious universe in which blend audacity and ambivalence. The mystery is preserved and magnified by a range of colors such as intense and deep pomegranate red or midnight blue sprinkled with golden lace that will give this refined collection greatness and subtlety.
LOTUS Dress A/W 2012-13
DIVINE Dress A/W 2012-13
IDYLLE Dress A/W 2012-13
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